
Prada Becomes Fashion’s 2022 World’s Hottest Brand
Prada was the world’s hottest brand in the fourth quarter of 2022, according to the latest Lyst Index data. The report, which quarterly ranks the fashion industry’s most-coveted brands and products, revealed that Prada replaced Gucci in the top spot last quarter, closely followed by Moncler, Miu Miu and Valentino. According to Lyst’s data, searches for its products increased by 37% between October and December, with the brand’s slingback shoes landing on Lyst’s most-popular products ranking. Find out where your favorite brand placed on the list.