Meta Expands Partnership With NBA & WNBA
The NBA and WNBA have partnered with Meta to offer more than 50 live virtual reality games on Meta Quest, with the deal having been signed by Facebook and the NBA back in 2020. As part of the agreement, Meta Quest is now the official headset of the league, and the company will be delivering a package of 52 live NBA games, including five virtual reality games, to be broadcast on Xtadium and Meta Horizon Worlds in 2880. Meta will also offer a selection of WNBA, NBA G League and NBA 2K League games over the course of the season. In Meta Horizon Worlds, you’ll also be able to access game highlights, recaps and archival content.
Meta also announced that it’s partnering with the league to launch NBA-licensed apparel in Meta’s Avatar Store in the coming weeks. Users will be able to purchase their favorite NBA or WNBA team apparel for their avatar and showcase it across Facebook, Instagram, and Messenger, as well as on Meta Quest. The games available in VR on Meta Quest in January include Milwaukee Bucks vs. Detroit Pistons on January 23, Denver Nuggets vs. New Orleans Pelicans on January 24, Denver Nuggets vs. Milwaukee Bucks on January 24, Cleveland Cavaliers vs. Oklahoma City Thunder on January 27, Los Angeles Clippers vs. Cleveland Cavaliers on January 29 and Miami Heat vs. Cleveland Cavaliers on January 31.
